Professional Résumé
Creative Talent with an ability to visualize the big picture, determine the appropriate angle and oversee all aspects of production.
Areas of Expertise
Art/Creative Direction and Conceptual Thinking
Expert Level Photoshop with a Keen Eye for Detail
Thorough Knowledge of Print and Electronic Design & Production
Electronic Marketing, including Email Campaigns, Online Surveys, Banner Ads
Website Creation and Design
Television Video Production
Experience
Creative Director/Co-Founder
jellyFace Creative, LLC
One half of the communications and design firm focused on helping their clients put their best face forward. New business, creative direction and design.
Senior Graphic Designer/Copy Writer
Citadel, 2007-Present
Provide lead creative talent within the organization. Guide visual look and feel of all advertising materials. Project oversight and management of Graphic Designers. Initiate and implement creative opportunities, including social media and new technologies to enhance the company’s image. Conceptualize, plan, develop, design, execute and publish all electronic content to internet, intranet, email, in house television channels. Manage broadcast schedules across all mediums to ensure consistency and accuracy of messages. Collect and analyze tracking data from all electronic media to determine next steps. Company oversight of branding, color, type and layout use to maintain standards.
Highlights
Implement low-cost email delivery channel and manage list of 28,000 subscribers
Smart Living Campaign – television, print, online advertising
Optimize Citadel website using analytics to manage traffic of 6M+ page views per month
Previous Experience
Citadel
Project and Design Coordinator
Graphic Designer/Copy Writer
Senior Financial Services Representative
Financial Services Representative
Freelance
Graphic & Web Design
Education
Millersville University, B.A., Art
Pennsylvania State University, Undergraduate Studies
Professional Associations
The Professional Association for Design (AIGA)
National Association of Photoshop Professionals (NAPP)
Future Leaders of West Chester (FLOW)
